Bugatti Veyron 16.4 Pur Sang$ 2,000,000
The leap from No. 2 to No. 1 is partially characterized by a leap from flat paint to no paint. If $1.5 million for a “normal” Veyron seems too common and you can’t wait to see whether the rumored convertible will come to pass, try talking an owner out of the Pur Sang that set him back $2 million -- if he was lucky. Even at this price, demand is far greater than production. Maybe it’s because the naked aluminum and carbon fiber save weight, potentially enabling even greater heroics. More than likely, it’s because a few guys saturated in wealth have the ultimate one-up on every other enthusiast for the moment, so why skimp on this one? You get what you pay for: The entire production run will end at five -- how’s that for exclusivity?
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